Featured Dadpreneur – Jason McCrea of McCrea’s Candies

Here’s Jason’s sweet, pun intended, tips for the Dadpreneurs of the world.

  • Retain your sense of humor.  It’s a good barometer. When I start finding that things are no longer fun, that’s when it’s time to take a break, refocus and change my perspective.
  • Be present.  It’s important to not let your entrepreneurial life get in the way of family life. Be with family when you are with family. Focus on the business when you need to but don’t let it take over.
  • Surround yourself with people who are smarter than you.  Stay out of their way, learn from them, be inspired by them.  Remember that you are part of a team; it’s not about your ego, it’s about building a company full of good people.  Do your best, enable them to do their best and together you’ll succeed.
  • Take responsibility when things go wrong and give credit where credit is due when things go right.
  • Trust yourself.
  • Enjoy the journey.

A scientist by trade, a data analyst by choice and a caramel maker by passion, Jason founded McCrea’s Candies after a layoff.  With time to spare, he began cooking sweet treats and gifts for neighbors, teachers and family friends. Rave reviews and a nudge from an across-the-street neighbor gave him the courage to transition into the sweet science of making candy full-time and start McCrea’s Candies.  Under Jason guidance, McCrea’s has grown from small neighborhood company to national brand with caramel in over 1,000 retail outlets throughout North America.

TODAY's mail-order gift guide is perfect for all the foodies on your list

Every year we scour the country for delicious and different gifts to bring joy right to the doorstep of the foodies on your list.

Here are our tastiest finds from around the country for this year. You should probably order them right now because the best gift is, of course, an edible one.

Handcrafted Caramels Gift Box, $30, McCrea's Candies

This short gift box is a real treat for someone to receive over the holidays. Keep one at your desk for an afternoon pick-me-up or savor one after dinner. Good things do come in small packages


Going Global Gift Guide McCrea's Candies Caramel

This is our fifth year of rounding up our picks for the Best Gifts for Travelers. And every year, our product selection just keeps getting bigger and better.

This guide is our most epic by far, with over 125 different travel gift ideas for every type of traveler. From luggage and clothing to tech products and foodie gifts, there’s something here for every travel style, budget, and personality quirk.


Our family fell for McCrea’s gourmet caramels at first bite a few years ago, and my daughter has been obsessed with them ever since.

The company was founded by Jason McCrae, a scientist with a background in chemistry, a deep love of caramel, and a desire to use only natural ingredients in crafting his confections.

Their new holiday Party Box is available in Large and Small sizes: The former contains around 20 pieces of each flavor, while the latter includes around 10 pieces of each. As for those flavors– which include Black Lava Sea Salt, Classic Vanilla, Deep Chocolate, and Tapped Maple– each one is intense, aromatic, and designed to be savored one delicious bite at the time.